Challenges |
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| Inconsistent booking experience across 27 locations | |
| OB/GYN scheduling complexity—prenatal series, ultrasounds, well-woman visits | |
| Gaps in the system leave cancellations unfilled | |
| Busy moms and pregnant patients need 24/7 booking | |
| Limited rescheduling options lead to no-shows | |
| Generic interface doesn't match the Women's Health Arizona brand |




